Next, tap the white circle at the bottom of the screen to take a photo or film a video.

In the Instagram app, tap the ‘+’ icon in the top-left corner of your screen then when the new window pops up tap ‘Story’ on the navigation bar on the bottom right.Even beginners can make it happen! Here’s how: Making an Instagram story is actually easy to do, whether you’re getting creative or keeping it simple. For example, TikTok is currently piloting a Stories feature- stay tuned to see how that plays out! For now, here are 10 fun Instagram Stories ideas to increase engagement. Like the rest of social media, the Stories landscape is constantly evolving. Where the content creators go, followers will follow. Instagram is more suited to brands and influencers as a platform. This could be because Instagram Stories act as a supplemental feed, while Snapchat Stories standalone. While the concept of Stories was first introduced by Snapchat, Instagram Stories now have almost double the daily users of Snapchat. Stories disappear after 24 hours and don’t show up on your feed, so they’re a more casual, temporary, way of sharing content on Instagram. You can ask questions, chat, and post daily updates relevant to your brand. Stories are a way to connect with your audience on a more interactive, personal level.

Can you remember a time when Instagram didn’t have stories? These days, over 500 million people use and watch Instagram stories on a daily basis.

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